Value proposition


To offer high-quality research and research-based education within and across the fields of business and social sciences, and produce highly skilled graduates who will form the future workforce and create value for society and stakeholders.


We contribute to the conditions for society’s welfare and development by aspiring to the highest international quality in education, research and collaboration.

The ambition is to increase the quality of all our academic endeavours, to gradually adapt our educational portfolio to societal demands, and to continuously recruit and train the requisite employees and students. 

Five annual priorities at Aarhus BSS 2021/2022


To develop and contribute to relevant collaborations (education and research) within and between the core disciplines of business and social science – bringing business into social science and vice versa, e.g. by establishing a new major platform on inequality (PIREAU) and the Centre for Integrative Business Psychology (CIBP).


To harvest the best of the COVID19-disruption and develop new ways of teaching, balancing physical attendance on campus and utilisation of digital opportunities.


To target and reduce the 1-year drop-out.


To increase employability of international Aarhus BSS graduates.


To develop the programme portfolio and student admissions at the Department of Business Development and Technology (BTECH) with a point of departure in business, business development and business technology.

Aarhus BSS monitors the implementation of this strategy closely. We conduct a strategic planning process on a yearly basis, in which all departments develop a whitepaper outlining activities and priorities for the coming year in alignment with the strategic objectives of Aarhus BSS. The department whitepapers include a data-based follow-up on metrics regarding education, research and collaboration. Following this, the faculty management team meets for a strategy seminar and selects a set of priorities for the coming year based on these whitepapers.

This approach allows Aarhus BSS to adapt swiftly to any changes in its framework conditions, thus increasing its contribution to society. Aarhus BSS merges its strategic planning process with the strategy implementation at Aarhus University and with quality assurance practises.